BARC Launch Party: How do companies find, understand and use trusted data for analytics?

Unknown data prevents opportunities for new analytical insights, missing data creates lots of extra work in data preparation and insufficient data quality has to be addressed. All this has an impact on productivity in the analytics process and thus on the company’s ability to create value from data.

Regarding this topic, BARC has conducted a global user survey that analyzes which approaches companies take (or should take) to improve the handling and use of data.

View our webinar on the study "Leverage your data" and learn how BARC analysts and software vendors evaluate the results of the study.